Last Updated: March 15, 2015
COLLECTION AND USE OF PERSONALLY IDENTIFIABLE INFORMATION
We do not collect any personally identifiable information about you on the Website (such as your name, address, mobile phone number or email address) unless you provide it.
You must provide personally identifiable information in order to use, or participate in, certain optional features of the Website, including, but not limited to, finding a nearby mall with the use of your latitude/longitude geo-coordinates that your mobile device or browser provides, using the free in-mall Wi-Fi network, e-mail alerts (aka the Shop7Mile Newsletter), coupons, instant wins and sweepstakes. The manner in which we will use this information, if any, will be disclosed on the page through which you sign up for, or otherwise provide information to use, or participate in, the applicable feature. For the avoidance of doubt, we will not share or use your mobile number for any other purpose than to send you mobile SMS alerts, in accordance with carrier and Mobile Marketing Association (MMA) guidelines.
When you complete forms online or otherwise provide us information in connection with a program, you agree to provide accurate, complete and true information. You agree not to use a false or misleading name or a name that you are not authorized to use. If we, in our sole discretion, believe that any such information is untrue, inaccurate or incomplete, we may prohibit you from further participation in the applicable program and pursue any appropriate legal remedies.
COLLECTION AND USE OF NON-PERSONALLY IDENTIFIABLE INFORMATION
In some cases, when you visit the Website, we and/or specific third parties authorized by Adare may collect and store non-personally identifiable (anonymous or “non-PII”) information about you which is generated automatically through your use of the Website, such as, but not limited to your IP address (a unique number that is automatically assigned to your computer whenever you are surfing the web), your MAC address (a unique number that is assigned to your network card by the manufacture), your browser type or your operating system and a randomly assigned, unique user identification number (UID). This information, by itself, cannot be used to identify you.
We use this information to create “aggregate data” reports that we may disclose to third parties, including entities with whom we have entered into an agreement to provide such information. We may also study aggregate data in order to enhance our existing services or develop new services and use non-personally identifiable information to enable Adare or a third party to provide you with information about products and services while you are using the Website.
Additionally, we may occasionally use third-party advertising companies and advertising networks to serve ads to you on our behalf when you visit the Website. These companies may use non-personally identifiable information about your visits to this Website and other web sites in order to provide advertisements about goods and services that may be of interest to you.
USE OF BROWSER BASED COOKIES, HTML 5 STORAGE, WEB BEACONS AND DO NOT TRACK
Adare uses browser-based, HTTP web cookies, which are small text files placed on your computer’s hard drive or mobile device’s on board storage and subsequently read as you visit a web site, as well as web beacons (also known as pixel tags), which are electronic images embedded into a web page, and HTML5 storage on the Website.
Web cookies and web beacons are commonly used for record keeping, to track your movements when you visit the Website and to help Adare and our authorized 3rd party analytics vendors to determine what type of information to present to you. The use of web cookies and web beacons is an industry standard practice used at most websites and can enhance a user’s experience on a website. Adare’s web cookies and web beacons do not contain personally identifiable information, and do not damage or alter your system files. Adare’s web cookies and/or 3rd party vendor web cookies utilizes persistent web cookies, which are web cookies that remain within your computer or mobile device over a period of time. Information from a web cookie may be collected and used in aggregate form or, alternatively, data may be collected into an individual profile or record. That individual record may either be unique but anonymous. Adare and/or it’s trusted 3rd party vendors may however use these profiles in a way for them to be linked with information that identifies you as an individual, typically for fraud detection purposes within gift card portions of the Website.
Do Not Track is a voluntary program among Internet advertisers that is intended to give users the ability to opt-out of behavioral targeting and advertising. There are a few ways in which your computer may transmit a “do not track” signal to certain websites and online services you visit. Adare does not honor Do Not Track settings. We may, however, as described above, use the information we collect to present you with content we believe may be of interest to you. If you do not agree with our policy not to honor Do Not Track, your only remedy is to immediately stop using the Website.
RETENTION OF INFORMATION
Any information we collect may be retained for an indeterminate period of time.
CONFIDENTIALITY AND SECURITY
Adare is committed to protecting the security of the information collected from users of the Website and has implemented generally accepted standards of technology security in order to protect information from loss, misuse and unauthorized access, disclosure, alteration or destruction. However, it is not possible to guarantee the security or integrity of information disclosed online because no data transmission over the Internet is completely secure. In addition, Adare may use a third party service provider or providers to process credit card transactions and fulfill online orders, which service provider(s) may share information and credit card number with a ticket agent, a credit card processing company, an issuing bank, the card network issuer and/or a shipping/fulfillment company in order to complete an order.
We urge you to take every precaution to protect your personally identifiable information when you are on the Internet. If a password is used to help protect that information, it is your responsibility to keep your password confidential. If you are sharing a computer with anyone, we suggest you log out before leaving a site or service in order to protect subsequent users from gaining access to your information and decline to have your Internet browser remember your password.
Because no physical or electronic security is impenetrable, by using the Website or emailing information to Adare, you agree to assume all risk in connection with that information.
LINKS TO OTHER SITES
CHILDREN’S PRIVACY STATEMENT
This section explains our practices with respect to the online collection and use of personally identifiable information from children under the age of 13, and provides important information regarding their rights under United States federal law with respect to such information.
- The Website is not directed to children under the age of 13 and we do NOT knowingly collect personally identifiable information from children under the age of 13 as part of the Website, nor do we knowingly distribute such information to third parties.
- We screen users who wish to provide personally identifiable information in order to prevent users under the age of 13 from providing such information. If we become aware that we have inadvertently received personally identifiable information from a user under the age of 13, we will take the appropriate steps to delete such information from our records.
- We do NOT knowingly allow children under the age of 13 to publicly post or otherwise distribute personally identifiable information through the Website.
- Because we do not collect any personally identifiable information from children under the age of 13 via the Website, we do NOT condition the participation of a child under 13 in the Website’s online activities on providing personally identifiable information.
DISCLOSURE REQUIRED BY LAW